A branded agency wins the instruction before the valuation. An unbranded one wins it on the sixth call back.
Matthew and Neil Baldock have nearly 40 years of combined estate and lettings agency experience - including building and selling a lettings book for a six-figure sum, and growing a multi-service agency while acquiring additional lettings books. The Baldock Brothers Consultancy exists to share what they learned, and what they know works, with agency owners who want the same outcomes.
There is no shortage of business advice for estate agents. What is rare is advice from someone who has built a lettings book from scratch, sold it to a national corporate, then launched and grown another agency while acquiring additional books. That specific experience is what the Baldock Brothers bring to every client conversation.
Every recommendation from Baldock Brothers is grounded in their own experience of building, growing and selling estate and lettings agencies - not in theory or secondhand knowledge.
A structured consultancy conversation with Matthew and Neil Baldock identifies which lever will move your specific business fastest - and in what order to pull them.
Neil Baldock's experience in growing a lettings book through acquisitions, and managing the transition without service deterioration, is directly applicable to agencies at this growth stage.
Having sold a lettings book for a six-figure sum to a national corporate, the Baldock Brothers understand exactly what buyers look for, what increases value, and how long the preparation takes.
Every module is built to solve a specific operational challenge - and they work together as a single platform your team can rely on every day.
A structured review of your agency's current position, growth opportunities and the strategic priorities that will have the most impact on revenue, team performance and business value.
Building the structures, induction programmes, KPI frameworks and management disciplines that turn an ad hoc team into a consistently high-performing one.
Identifying the marketing mix - door-drop, digital, referral networks, social media - that will generate more valuations in your specific market and competitive environment.
Practical guidance on managing cashflow through market cycles, pricing structure, fee negotiation and the financial discipline that makes an agency genuinely profitable rather than just busy.
Guidance on identifying, valuing and acquiring lettings books from other agents - the model Matthew and Neil have used personally to grow their managed portfolio.
Preparing your agency for sale or acquisition: cleaning up compliance, documenting processes, building team independence and positioning the business to maximise sale value.
The path from introduction to live operation is designed to be as fast and frictionless as possible.
A conversation about your agency, its current challenges and where you want it to go. Honest assessment of where you are and what needs to change.
A structured set of recommendations based on your specific situation - what to focus on, in what order, and what realistic outcomes to expect.
Working through the changes alongside you - whether that is marketing execution, team restructuring, acquisition planning or exit preparation.
Regular check-ins to review progress, adjust the approach and maintain the momentum that agency owners often lose when working alone.
A more efficiently run agency, a stronger market position, a growing managed portfolio - or a business that is ready and positioned to sell for the best possible price.
Baldock Brothers Consultancy is featured on Compare The PropTech as part of the Kerfuffle partner programme. Members get more than a standard trial - you get a commercial conversation with your Kerfuffle account manager before you commit to anything.
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Commercial terms, onboarding scope and pricing are agreed directly. Book through this page and your Kerfuffle account manager will be in the conversation before anything is signed.
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A 15-minute Zoom with the Kerfuffle team covers the member offer, your agency's specific needs, and whether Baldock Brothers Consultancy is the right fit - before you commit to anything.
Walk through the member offer, ask your questions, and understand how Baldock Brothers Consultancy compares to what you currently use. Your Kerfuffle account manager will be on the call.
Book a Zoom with Kerfuffle →“Agency owner, EssexVerified Kerfuffle review Matthew and Neil have been through exactly what I am going through - building a lettings book, growing it, dealing with the operational challenges. When they give you advice it is grounded in something they have actually done, not something they have read about.
Baldock Brothers Consultancy was founded by Matthew and Neil Baldock - brothers who bring nearly four decades of combined estate and lettings agency experience to every client conversation. Their approach is practical rather than theoretical: every recommendation is grounded in strategies and systems they have used in their own businesses. Imperial House, Chelmsford, Essex - the base from which they have built, grown and sold agencies - is the same base from which they now help other agency owners do the same.
PropTech That Pays Back is a Kerfuffle initiative that rewards estate agents with kredits when they actively use the tools they invest in. Check whether Baldock Brothers Consultancy participates and see what other agents say about getting value from it.
Book a 15-minute Zoom with the Kerfuffle team. We will walk you through the member offer, answer your questions and make sure it is the right fit before you commit to anything.
Want to talk through how this would work for your team?
Grab fifteen minutes with the Kerfuffle team. We will walk you through the member offer, answer your questions, and figure out the best fit for your agency.
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