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Property businesses that miss calls miss instructions. Professional telephony is not overhead - it is a direct revenue protection tool. C4B delivers business-grade communication systems that ensure your estate agency handles every client call with the professionalism your brand demands.

C4B provides business telephony and unified communications for property businesses - from professional call routing and handling through to CRM-integrated voice systems and team communication tools. The XPhone Connect platform gives estate agencies the communication infrastructure of a corporate organisation, sized for the realities of a property business.

UCM
Unified comms
Voice, message and presence
CRM
CRM integration
Connected client communication
PROF
Professional routing
Every call handled correctly
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The property business communications problem

Estate agencies lose instructions to competitors every week through avoidable communication failures.

A missed call from a potential vendor. A voicemail that was not returned before the instruction went elsewhere. A client who could not reach the right person and took their query to a competitor. Professional communications infrastructure is the difference between an agency that captures leads and one that creates them for somebody else.

Missed calls at peak times that are never followed up

Without intelligent call routing and visibility into missed call volumes, busy periods in your agency produce a tail of missed opportunities that are invisible until a vendor mentions they tried to ring three times before calling someone else.

No visibility into how many calls your team is handling and missing

Without call analytics, agency directors manage their front-of-house team on gut feel rather than data. Call volume peaks, handling times and miss rates are the operational metrics that should drive staffing decisions.

Remote and multi-site teams that cannot be managed as a single communication unit

Agencies with multiple branches or hybrid working staff need a communications system that presents a single, professional face to clients regardless of where individual team members are working from.

CRM activity that depends on manual call logging

Property businesses that require staff to manually log calls in their CRM get incomplete records. Calls that are not logged are opportunities that fall out of any follow-up workflow.

How C4B works for property businesses

Six XPhone Connect capabilities that turn your agency's telephony into a professional client communication system.

C4B's XPhone Connect platform delivers the communication infrastructure that property businesses need to handle client calls professionally, monitor performance and connect multi-site or remote teams effectively.

1

Intelligent call routing and IVR

Calls are routed to the right team member - by department, property type, geographic area or specific client relationship - with professional queuing and IVR handling when no agent is immediately available.

2

CRM integration and call logging

Calls are automatically logged in your CRM, with client records popped on screen when an incoming call is matched to a known contact. No manual logging; no missed records; complete call history for every client.

3

Unified communications - voice, chat and presence

Team messaging, presence status and internal communication run through the same platform as your external calls. Your team knows who is available and can transfer calls or escalate queries without dropping the client.

4

Multi-site and remote working support

XPhone Connect works across multiple branches and supports fully remote or hybrid teams with the same call handling, routing and presence features as on-site staff. Your client experiences a single professional agency regardless of where your team is.

5

Call analytics and reporting

Dashboard reporting on call volumes, handling times, missed call rates and agent performance - giving agency directors the data to manage their front-of-house operation on evidence rather than impression.

6

Mobile softphone and hot desking

Staff can work from any device - desktop, laptop or mobile - with the same professional call handling. Hot desking support means any workstation presents the correct agent identity and call history.

How your agency moves onto XPhone Connect

From existing telephony to professional property communications - five stages.

C4B handles the transition from your existing telephony to XPhone Connect with minimal disruption to your live operation.

1

Current system assessment

C4B assesses your existing telephony, internet connectivity, team structure and CRM to design the right XPhone Connect configuration for your specific agency.

2

System design and CRM mapping

Call routing design, CRM integration mapping and IVR script development - designed around your agency's workflow rather than a generic template.

3

Installation and number porting

Hardware installation where required, number porting from your existing provider and XPhone Connect configuration - managed to avoid any break in your live call handling.

4

Team training and go-live

Training for your team on the XPhone Connect interface, CRM integration and mobile softphone. Go-live with C4B support available throughout the initial operating period.

5

Monitoring, reporting and optimisation

Post-live monitoring of call handling performance, missed call analysis and system optimisation based on real operational data from your agency.

The Kerfuffle member offer

Kerfuffle members get a communications assessment and commercial terms reviewed before any commitment.

C4B is a Kerfuffle-listed supplier. Members get their Kerfuffle account manager included before any telephony agreement is signed.

What Kerfuffle members get with C4B

  • Communications infrastructure assessment for Kerfuffle member agencies
  • XPhone Connect scoped to your branch structure
  • Kerfuffle AM included in commercial discussions
  • Terms reviewed before any agreement is signed
Kerfuffle member route

Standard route

Off-the-shelf pricing

Your terms, reviewed before you sign

Bespoke deal
Scoped to your business

Book a demo and the C4B team will scope it live - with your Kerfuffle AM in the room.

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Live demo - open to all Kerfuffle members

Book a C4B communications assessment.

A review of your current telephony, call volumes and team structure - and a demonstration of what XPhone Connect would do for your agency's client communication.

On demand
Book now
30 min + Q&A

Professional business telephony for estate and letting agents

How estate agencies with one or multiple branches can replace basic telephony with a professional, CRM-integrated communication system that captures more leads and handles every client call correctly.

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Frequently asked questions

What property professionals ask before they get started.

What CRM systems does XPhone Connect integrate with?
XPhone Connect integrates with a range of CRM and property management systems. Contact C4B to confirm compatibility with your specific platform.
Can XPhone Connect support a multi-branch agency?
Yes. Multi-site support is a core capability of XPhone Connect. Calls can be routed across branches, teams can communicate across locations and reporting is consolidated across the whole agency.
Does XPhone Connect work for hybrid and remote working?
Yes. XPhone Connect includes a mobile softphone application that gives remote staff the same professional call handling as on-site staff - with presence status, internal messaging and CRM integration.
What happens to our existing phone numbers during migration?
C4B manages number porting from your existing telephony provider. Your numbers transfer to the new system without your clients experiencing any change in how they reach you.
How is XPhone Connect licensed?
Licensing is per user. Contact C4B to discuss the pricing structure for your team size and configuration requirements.
How do I access the Kerfuffle member offer?
Book a call through this page and mention Kerfuffle or Compare The PropTech. Your Kerfuffle account manager will be included in any commercial discussion.
About C4B

C4B - professional business communications for property businesses.

C4B (Communications for Business) is a UK provider of business telephony and unified communications software, delivering the XPhone Connect platform to property businesses and other professional organisations. Based in Glasgow, Scotland, C4B provides the communications infrastructure that estate agencies and property businesses need to handle client calls professionally, connect multi-site and remote teams and maintain the CRM records that underpin effective follow-up and client management.

www.c4b.com/en →
Pays You Back

PropTech That Pays Back - a Kerfuffle initiative.

PropTech That Pays Back rewards estate agents with kredits when they use the tools they invest in - not just when they sign the contract. Check whether C4B participates and start earning back on your spend.

See C4B on PropTech That Pays Back → Register your agency →

Every missed call is a potential instruction your agency will never know it lost.

Kerfuffle members get more than a demo - you get commercial terms reviewed before you sign anything.

Want to talk through how this would work for your team?

Grab fifteen minutes with the Kerfuffle team. We will walk you through the member offer, answer your questions, and figure out the right fit for your business.

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