A branded agency wins the instruction before the valuation. An unbranded one wins it on the sixth call back.
Estate Agency Marketing is a specialist digital marketing agency for estate and letting agents. Every service - SEO, content marketing, email campaigns and PPC lead generation - is built around one goal: growing your sales pipeline with more valuation enquiries from the right local sellers and landlords.
Digital marketing for estate agents is a specialist discipline. The keywords that matter, the content that converts, the local SEO factors that determine whether a seller finds you or your competitor - none of this translates directly from generic marketing agency experience. Estate Agency Marketing was built to close this gap.
SEO for estate agents requires specific keyword strategy around location and service type - plus technical optimisation that generic agencies frequently miss. Estate Agency Marketing specialises in this.
Working exclusively with estate and letting agents means Estate Agency Marketing understands the sales cycle, the seasonal patterns and the lead types that matter most for a property business.
Social media management, video editing and competitor analysis are included in the Content Service package - four posts per week executed without you having to do anything except approve the plan.
Email lead nurture campaigns built as educational funnels guide enquirers from first contact through to a valuation booking - turning lead volume into pipeline rather than unanswered enquiry.
Every module is built to solve a specific operational challenge - and they work together as a single platform your team can rely on every day.
Technical and on-page SEO, up to 10 (or 20) keywords, monthly backlink campaigning, Google Business Profile management, one monthly blog post and ongoing keyword monitoring. From 300 per month.
Four social media posts per week, Facebook Ads management, video editing, competitor analysis, flyer and canvassing design, and monthly reporting. From 300 per month.
Creation of digital e-guides, checklists and high-converting landing pages, Facebook Ads management, retargeting campaigns and one monthly lead-nurturing newsletter. From 300 per month.
Combines lead generation, SEO and content services - covering the full digital marketing mix for agencies ready to invest in a coordinated online strategy. From 400 per month.
The full service: lead generation, SEO with up to 20 keywords, PBN link building, two blog posts, five social media posts per week, video editing and 7-day availability. From 500 per month.
Monthly reports on SEO keyword rankings, organic traffic, lead volumes, conversion rates and campaign performance - using Google Analytics, SE Ranking and BrightLocal.
The path from introduction to live operation is designed to be as fast and frictionless as possible.
A conversation about your agency's digital presence, current lead sources and growth goals.
Technical audit of your website, keyword gap analysis, Google Business Profile review and competitor benchmarking.
A phased plan for the first nine months: what will be done, when, and what results to expect.
SEO, content, email and PPC campaigns go live according to the agreed plan. Regular check-ins throughout.
Transparent reporting on all activity and results - keyword rankings, lead volumes, campaign performance - with adjustments based on the data.
Estate Agency Marketing is featured on Compare The PropTech as part of the Kerfuffle partner programme. Members get more than a standard trial - you get a commercial conversation with your Kerfuffle account manager before you commit to anything.
Standard route
Off-the-shelf terms
Your terms, reviewed before you sign
Commercial terms, onboarding scope and pricing are agreed directly. Book through this page and your Kerfuffle account manager will be in the conversation before anything is signed.
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A 15-minute Zoom with the Kerfuffle team covers the member offer, your agency's specific needs, and whether Estate Agency Marketing is the right fit - before you commit to anything.
Walk through the member offer, ask your questions, and understand how Estate Agency Marketing compares to what you currently use. Your Kerfuffle account manager will be on the call.
Book a Zoom with Kerfuffle →“Agency principal, South EastVerified Kerfuffle review Within six months of working with Estate Agency Marketing our website moved from page three to page one for our main target search term. The inbound enquiries we get now are local sellers - exactly the leads we needed.
Estate Agency Marketing is a specialist digital marketing agency dedicated to estate and letting agents. Founded by Paul Neal, the agency provides SEO, content marketing, email campaigns and PPC lead generation using processes that have been trialled, tested and refined specifically within the property sector. The focus is generating high-quality valuation leads and helping agency owners achieve greater financial freedom by expanding their sales pipeline through digital channels.
PropTech That Pays Back is a Kerfuffle initiative that rewards estate agents with kredits when they actively use the tools they invest in. Check whether Estate Agency Marketing participates and see what other agents say about getting value from it.
Book a 15-minute Zoom with the Kerfuffle team. We will walk you through the member offer, answer your questions and make sure it is the right fit before you commit to anything.
Want to talk through how this would work for your team?
Grab fifteen minutes with the Kerfuffle team. We will walk you through the member offer, answer your questions, and figure out the best fit for your agency.
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