A branded agency wins the instruction before the valuation. An unbranded one wins it on the sixth call back.
GOTO Group is the online home-moving platform that gives estate agents a single source for every service their clients need to complete a move: surveys, mortgages, conveyancing, EPCs, auctions, removals, floor plans and insurance. One referral system, multiple income streams, fully coordinated for the client.
Every property transaction generates demand for a range of services beyond the sale itself. Estate agents who send clients to find these services themselves miss both the revenue and the relationship. GOTO Group gives agents a single coordinated platform to cover all of them.
GOTO Conveyancing gives agents a structured referral route to quality conveyancers, with the legal checks and process coordination handled professionally.
GOTO Surveys provides RICS HomeBuyer Reports and Building Surveys directly - giving your clients a trusted route and your agency a referral relationship.
GOTO EPCs can be ordered directly from the platform, with delivery within 24 hours of the survey. One more service, one more referral touchpoint.
GOTO Auctions uses the modern method of auction - selling the property eBay-style with guidance from a GOTO Auction professional. Agents can handle instructions they would otherwise turn away.
Every module is built to solve a specific operational challenge - and they work together as a single platform your team can rely on every day.
Quality conveyancers handling the legal side of buying and selling - checking ownership, planning applications, flood risk and all title matters. Structured referral with ongoing visibility.
RICS HomeBuyer Reports and Building Surveys providing reassurance on condition and flagging defects that could affect the transaction or the price.
Expert mortgage advisers matched to the client's situation - first purchase, remortgage, fixed or variable. No fees. Fast lender matching.
Modern method of auction for properties that benefit from certainty and speed. Agents act directly for their client through a dedicated GOTO Auction professional.
EPCs ordered and delivered within 24 hours of survey. 2D and 3D floor plans created from sketches or existing drawings. Both available directly from the platform.
Comprehensive removals coordination personalised to the client's timeline and budget. Defaqto 5 Star home insurance including new-for-old replacement.
The path from introduction to live operation is designed to be as fast and frictionless as possible.
Register as a GOTO partner agent - free to join with free training and ongoing support provided.
At instruction, introduce clients to GOTO Group as the coordinated source for their moving services - survey, conveyancing, mortgage and more.
Clients access the platform, select the services they need and are connected to the GOTO specialist for each area.
Every successful referral generates income for your agency across each service the client uses.
With services coordinated through one platform, the client experience is smoother and the agent has visibility of where each part of the transaction stands.
GOTO Group is featured on Compare The PropTech as part of the Kerfuffle partner programme. Members get more than a standard trial - you get a commercial conversation with your Kerfuffle account manager before you commit to anything.
Standard route
Off-the-shelf terms
Your terms, reviewed before you sign
Commercial terms, onboarding scope and pricing are agreed directly. Book through this page and your Kerfuffle account manager will be in the conversation before anything is signed.
GOTO Group's full Kerfuffle profile has 14 verified agent reviews, ratings and profile details. Open in a new tab - your spot on this page is saved.
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A 15-minute Zoom with the Kerfuffle team covers the member offer, your agency's specific needs, and whether GOTO Group is the right fit - before you commit to anything.
Walk through the member offer, ask your questions, and understand how GOTO Group compares to what you currently use. Your Kerfuffle account manager will be on the call.
Book a Zoom with Kerfuffle →“Estate agent principal, OxfordshireVerified Kerfuffle review Our clients used to disappear to Google the moment they needed a survey or conveyancer. Now they stay in the GOTO ecosystem and we earn something from each referral. It is a genuine extra income stream and the clients get a coordinated experience.
GOTO Group is an award-winning home-moving platform providing the most complete range of quality property services available under one roof in the UK. The platform serves home movers, estate agents, mortgage brokers, domestic energy assessors and the commercial market. It is associated with Phil Spencer, one of the UK's leading property experts with over 25 years in the sector, through the Move iQ partnership. Based in Oxfordshire, GOTO Group has built its reputation on coordinating every element of the moving process with professional standards and a price promise.
PropTech That Pays Back is a Kerfuffle initiative that rewards estate agents with kredits when they actively use the tools they invest in. Check whether GOTO Group participates and see what other agents say about getting value from it.
Book a 15-minute Zoom with the Kerfuffle team. We will walk you through the member offer, answer your questions and make sure it is the right fit before you commit to anything.
Want to talk through how this would work for your team?
Grab fifteen minutes with the Kerfuffle team. We will walk you through the member offer, answer your questions, and figure out the best fit for your agency.
Book a quick Zoom to discuss options →