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The HMO market is growing. Are you positioned as the specialist in your area? HMO Network gives letting agents exclusive territory rights, HMO branding and the community to raise standards.

HMO Network is a national membership network for letting and managing agents who specialise in houses in multiple occupation. Members get exclusive territory rights, approved member branding, a monthly mastermind community, compliance and legislation updates, and direct access to landlord attraction tools - everything needed to position your agency as the HMO authority in your area.

Exclusive
Exclusive
One member per territory
Network
Network
National HMO specialist community
50+
50+
Estate agents in FIA Network
HMO
HMO
Specialist landlord attraction
The HMO opportunity most letting agents are missing

HMO landlords need a specialist. If your agency is not positioned as that specialist in your area, someone else will be.

Houses in multiple occupation are one of the most complex and rewarding sectors in UK lettings. They require specific compliance knowledge, dedicated management processes and a reputation that attracts the landlords who run them. HMO Network was built to give letting agents everything they need to own that space in their area.

We manage some HMOs but we are not seen as the specialist in our area.

HMO Network's Approved Member Status and branded marketing materials position your agency as the authoritative HMO specialist - not just an agent who happens to manage shared houses.

HMO compliance is complicated and the rules keep changing.

Monthly compliance and legislation updates from industry experts, delivered through the network, mean HMO Network members are always current with the regulatory requirements of shared accommodation management.

I want to attract more HMO landlords but I do not know how to reach them.

Marketing tips, hacks for Spareroom, landlord attraction materials and national PR for the network are all part of the membership. The community has practical advice on what actually works.

We operate in an area where HMO is growing but we have no way to differentiate from generalist agents.

Exclusive territory membership means only one HMO Network member operates in your area - your agency becomes the obvious first call for HMO landlords looking for a specialist.

How HMO Network works

Six capabilities that make the difference for your agency.

Every module is built to solve a specific operational challenge - and they work together as a single platform your team can rely on every day.

1

Exclusive territory rights

One HMO Network member per area. Once your territory is taken, no other letting agent in your location can join the network. Your HMO specialist positioning is protected.

2

Approved Member Status branding

Use of HMO Network branding and Approved Member Status materials in your marketing to landlords - signalling specialist knowledge and commitment to raising standards.

3

Monthly Zoom mastermind

Regular group sessions with the full network of HMO specialists - sharing challenges, solutions, market intelligence and best practice in a confidential peer community.

4

HMO legislation and document library

Comprehensive library of HMO management documentation, tenancy templates, legislation summaries and compliance updates - built and maintained for the shared accommodation sector.

5

Landlord attraction tools

Marketing materials, Spareroom strategy guidance, national network PR and the credibility of the FIA Network (50+ estate agent members) to help attract HMO landlords to your agency.

6

Business advice and mentoring

Direct access to Neil Baldock, founder of HMO Network, for business advice and mentoring on HMO management, portfolio growth and agency development in the HMO niche.

Your journey with HMO Network

From first conversation to measurable results - five steps.

The path from introduction to live operation is designed to be as fast and frictionless as possible.

1

Apply for your territory

Membership is by application. Check your area is available and apply through the HMO Network application process.

2

Onboarding and setup

Receive your Approved Member Status branding, access to the document library, WhatsApp group and mastermind schedule.

3

Attend your first mastermind

Join the monthly Zoom session with the full network - learn what is working, share your challenges and start building relationships with other HMO specialists.

4

Deploy landlord attraction materials

Use the network marketing materials, Spareroom strategy and FIA Network credibility to begin attracting HMO landlords who are looking for a specialist.

5

Grow your HMO portfolio

With the compliance knowledge, the network community and the specialist positioning, build a growing HMO management book in your exclusive territory.

The Kerfuffle member offer

Kerfuffle members get access to commercial terms that are not available off the shelf.

HMO Network is featured on Compare The PropTech as part of the Kerfuffle partner programme. Members get more than a standard trial - you get a commercial conversation with your Kerfuffle account manager before you commit to anything.

What Kerfuffle members get

  • Priority application review for Kerfuffle members
  • Member-only terms reviewed by your AM
  • Territory availability check included
  • Onboarding support from Neil Baldock
  • Kerfuffle AM in the commercial conversation
Kerfuffle member route

Standard route

Off-the-shelf terms

Your terms, reviewed before you sign

Bespoke deal
Scoped to your agency's specific needs

Commercial terms, onboarding scope and pricing are agreed directly. Book through this page and your Kerfuffle account manager will be in the conversation before anything is signed.

More on Kerfuffle

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Book a conversation

Talk to the Kerfuffle team about HMO Network and what Kerfuffle members get.

A 15-minute Zoom with the Kerfuffle team covers the member offer, your agency's specific needs, and whether HMO Network is the right fit - before you commit to anything.

15 minutes with Kerfuffle - on HMO Network

Walk through the member offer, ask your questions, and understand how HMO Network compares to what you currently use. Your Kerfuffle account manager will be on the call.

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Letting agent and HMO Network member
Verified Kerfuffle review The exclusive territory model is what made the difference for us. Once we joined, no other agent in our area could join the network. We have used the branding and the Spareroom strategy to position ourselves as the obvious HMO specialist locally.
Frequently asked questions

What agents ask before they get started with HMO Network.

What is HMO Network?
A national membership network for letting and managing agents who specialise in houses in multiple occupation. Members receive exclusive territory rights, branded marketing materials, monthly mastermind sessions, compliance updates, document library access and landlord attraction support.
What does exclusive territory mean?
Once your area is registered, no other letting agent in that territory can join HMO Network. Your status as the local HMO specialist is protected within the network.
Who is behind HMO Network?
The network was founded by Neil Baldock, who has 17 years of estate and lettings agency experience with a specialist focus on HMO management and property investment. Members have direct access to Neil for advice and mentoring.
What compliance support does the network provide?
Monthly updates on HMO legislation, local licensing requirements, health and safety obligations (HHSRS) and management best practice - delivered through the mastermind and the document library.
How does membership help attract HMO landlords?
Through the Approved Member Status branding, targeted marketing materials, Spareroom strategy guidance and the credibility of being part of a nationally recognised HMO specialist network.
How do Kerfuffle members access the deal?
Book through this page and mention Kerfuffle or Compare The PropTech. Your AM will be in the commercial conversation before you commit.
About HMO Network

HMO Network: the background behind the reviews.

HMO Network was founded by Neil Baldock - a letting agent and property investor with 17 years of specialist experience in houses in multiple occupation. The network brings together letting and managing agents from across the UK who share a commitment to raising standards in shared accommodation and delivering professional HMO management. Members benefit from exclusive territory rights, peer community, compliance expertise and the credibility of a nationally recognised specialist network.

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PropTech That Pays

PropTech That Pays Back - see if HMO Network qualifies.

PropTech That Pays Back is a Kerfuffle initiative that rewards estate agents with kredits when they actively use the tools they invest in. Check whether HMO Network participates and see what other agents say about getting value from it.

See HMO Network on PropTech That Pays → Register your agency →

Ready to see what HMO Network looks like for your agency?

Book a 15-minute Zoom with the Kerfuffle team. We will walk you through the member offer, answer your questions and make sure it is the right fit before you commit to anything.

Want to talk through how this would work for your team?

Grab fifteen minutes with the Kerfuffle team. We will walk you through the member offer, answer your questions, and figure out the best fit for your agency.

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