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Nineteen years of property industry experience - working on your pipeline from day one. K Riley VA Services brings specialist sales progression expertise to estate agents as a flexible, on-demand virtual assistant.

K Riley VA Services is run by Kim Riley, who brings 19 years of property industry experience - from negotiator to director - to estate agencies that need expert sales progression support. As a virtual assistant specialising in property, Kim delivers seamless communication, proactive pipeline management and expert guidance through the conveyancing process, helping vendors and buyers and reducing the burden on your in-house team.

19yr
19 years property experience
From negotiator to director
VA
Virtual assistant model
Flexible support scaled to your needs
Sales prog
Sales progression expertise
Keeping your pipeline moving
1 day
1-day onboarding
Typically up and running within a day
The sales progression resourcing problem

Your pipeline needs proactive management - but a full-time progressor is not always the answer.

Sales progression is one of the most skilled and time-intensive parts of estate agency - and one of the hardest to resource correctly. Too little resource means fall-throughs and slow completions. Too much means you are paying for capacity you do not always need. A specialist virtual assistant with deep property experience gives you the right level of support, scaled to your actual transaction volume.

"We have more sales than our team can progress properly."

When your negotiators are also expected to progress sales, something suffers - either the prospecting, the viewings or the progression. K Riley VA Services adds dedicated progression capacity without the overhead of a full-time hire.

"We had an experienced progressor who left and we cannot easily replace them."

Experienced sales progressors with real property knowledge are hard to hire and even harder to replace quickly. Kim brings 19 years of sector experience and can be onboarded and operational within a day.

"Our vendors and buyers feel unsupported through the legal process."

When vendors and buyers do not hear from their agent regularly through the conveyancing process, their anxiety increases and their likelihood of withdrawing rises. Dedicated progression communication keeps clients informed and deals together.

"We only need extra progression support at certain times of year."

A virtual assistant model means you scale support up when your transaction volume peaks and down when it eases. You pay for what you use, not for a fixed headcount you may not need year-round.

How K Riley VA Services works for estate agents

Six services that keep your pipeline moving and your clients informed.

Kim's 19 years of experience - from negotiator to director - means she brings genuine understanding of the agency, the client and the legal process to every transaction she manages.

1

Sales progression management

Proactive management of your agreed sales pipeline - chasing solicitors, tracking the legal timeline, flagging risks and keeping the momentum that prevents fall-throughs. All of this handled independently once you hand over the transaction details.

2

Vendor and buyer communication

Regular, clear communication with your vendors and buyers through the legal process - the calls and updates that keep clients informed, reduce anxiety and maintain trust in your agency through the part of the process you have least control over.

3

Conveyancing support and guidance

Expert guidance through the conveyancing process for clients who are confused or anxious about the legal steps. Kim's depth of property knowledge means she can explain what is happening, what to expect next and why delays occur - in a way that clients understand and find reassuring.

4

Problem-solving for complex transactions

Unique or complex transactions - chains with multiple parties, difficult conveyancing situations, cases that stall for reasons beyond the standard legal process - handled with the judgement that comes from genuine experience across all types of property transaction.

5

Tailored support for your agency

Services are individually priced depending on the hours required. Kim works to understand your specific agency, your processes and your clients before taking on your pipeline, ensuring the support fits your business rather than requiring your business to adapt to a rigid service model.

6

Flexible scaling to your volume

K Riley VA Services is structured to scale with your transaction volume. More properties completing means more hours of support; a quieter period means lower spend. The flexibility of a virtual assistant without the risk of a full-time hire.

Working with K Riley VA Services

From first conversation to live progression support - in five steps.

Onboarding is fast - typically one day. Kim is designed to integrate into your existing team and workflow without disruption.

1

Initial conversation

A conversation about your current pipeline, your progression challenges and the level of support you need. Kim brings her 19 years of sector knowledge to this conversation - she understands the agency context without needing a lengthy briefing.

2

Scope and pricing agreement

Services are individually priced based on the hours and type of support required. The scope is agreed before any work begins - flexible enough to cover ongoing support, peak period overflow or a specific project.

3

Onboarding - typically one day

Kim integrates into your agency workflow - getting access to the information she needs, understanding your CRM or pipeline management approach, and meeting the relevant members of your team. Typically completed within one day.

4

Live progression management

From onboarding, Kim takes on the agreed transactions and begins active progression management. Vendors and buyers start receiving regular updates; solicitors start receiving proactive contact; your team starts receiving progress reports.

5

Ongoing support and adjustment

As your transaction volume changes, the level of support adjusts. Kim stays in close communication with your team to ensure the scope of work remains right for your business as conditions change.

The Kerfuffle member offer

Kerfuffle members get exclusive access to K Riley VA Services commercial terms before committing.

K Riley VA Services is a Kerfuffle partner. Members of Kerfuffle get a commercial conversation with their account manager in the loop.

What Kerfuffle members get

  • Named Kerfuffle account manager throughout
  • Member-only commercial terms reviewed before you commit
  • 19 years of property industry experience from day one
  • 1-day onboarding - operational immediately
  • Flexible hours-based pricing scaled to your volume
Kerfuffle member route

Standard route

Off-the-shelf pricing

Your terms, reviewed before you sign

Member deal
Scoped to your business

Services are priced based on hours required. Book a conversation through the Kerfuffle team to discuss your pipeline volume and get member-only terms.

More on Kerfuffle

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Book a demo

Discuss your progression requirements with Kim Riley - through the Kerfuffle team.

A conversation about your current sales pipeline, the level of support you need and how K Riley VA Services would work alongside your existing team.

On demand
Book now
30 min
Live with the team

K Riley VA Services - sales progression VA for estate agents

How Kim's 19 years of property industry experience translates into specialist virtual sales progression support for estate agencies of any size.

KR
Kim Riley
Sales progression specialist - 19 years property industry experience
Book a Zoom with Kerfuffle
Kim was operational on our pipeline within 24 hours of being introduced. She understood the transactions, the clients and the solicitors without needing detailed briefing. Nineteen years of experience is exactly what it sounds like.
Branch Manager, residential sales agency East Midlands - single branch
Frequently asked questions

What estate agents ask about specialist sales progression virtual assistants.

What does 19 years of property industry experience look like in practice?
Kim has worked at every level from negotiator to director within the property sector. That range of experience means she understands how transactions look from the agent's perspective, the client's perspective and the operational perspective - which is what makes the difference in complex or difficult progressions.
How is this different from a general virtual assistant?
A general VA can handle administrative tasks, but sales progression requires deep property knowledge - understanding the conveyancing process, knowing how to chase solicitors effectively, understanding what causes delays and how to address them. Kim brings that expertise specifically; it is not something that can be taught quickly.
How quickly can Kim be up and running on our pipeline?
Onboarding is typically completed within one day. Kim is designed to integrate into your existing workflow quickly - she does not require your business to change its systems or processes to accommodate her.
How is pricing structured?
Services are individually priced depending on the hours required. This means you are paying for the actual support you need, not for a fixed package that includes services you do not use.
Can we use K Riley VA Services for overflow only, rather than all our transactions?
Yes. The flexible model means you can use K Riley VA Services for overflow when your team's capacity is stretched, for cover during absences, or as a permanent addition to your progression resource. The scope is agreed to fit your specific situation.
How do we access the Kerfuffle member deal?
Book a Zoom through this page and your Kerfuffle account manager will handle the introduction and make sure terms are right before any engagement begins.
About K Riley VA Services

Sales progression expertise from a 19-year property professional - available as a flexible virtual assistant.

K Riley VA Services is Kim Riley's specialist virtual assistant practice for estate agents. Kim brings 19 years of property industry experience - from negotiator to director - to the pipeline management, vendor and buyer communication and conveyancing support that keeps deals together. The virtual assistant model means you get genuine sector expertise at the flexibility your business needs.

19 years
Property industry experience from negotiator to director
1 day
Typical onboarding time
Flexible
Hours-based pricing scaled to your volume
Specialist
Sales progression expertise, not general VA
Why Compare The PropTech and Kerfuffle

Supplier discovery with peer reviews, transparent data and your account manager in the room.

Verified reviews

Every review on Kerfuffle is submitted by a real estate agent who has used the supplier. Not a curated testimonial - a real-world rating from a peer in the industry.

Member commercial terms

Kerfuffle members get supplier commercial terms reviewed by their account manager before committing. You are not negotiating alone - and you are not signing at standard prices when member rates are available.

No obligation discovery

Book a demo through Compare The PropTech or Kerfuffle and your account manager handles the introduction. There is no unsolicited follow-up from the supplier and no commitment until you decide the terms are right for your agency.

Talk to the Kerfuffle team about this supplier
PropTech That Pays

Could K Riley VA Services pay you back when you use what you buy?

PropTech That Pays Back is a Kerfuffle initiative that rewards estate agents with kredits when they use the tools they invest in. Check K Riley VA Services's current status and see what other agents are saying about the value they get.

See K Riley VA Services on PropTech That Pays Back → Register your agency →

Get specialist sales progression support for your pipeline - with Kerfuffle member terms.

Book a Zoom with the Kerfuffle team. We will introduce you to Kim Riley and agree the commercial terms for your agency's needs.

Want to talk through how this would work for your team?

Grab fifteen minutes with the Kerfuffle team. We will walk you through the member offer, answer your questions, and figure out the best fit for your branch.

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