Kerfuffle Agent Testimonial - View Agent - Using View Agent
Gary Horgan, Director, Martin&Co
Martin&Co needed a motivation tool that engaged agents more deeply than financial incentives alone, creating intrinsic pride in service quality.
After nine months with View Agents, Martin&Co's Gary Horgan shared a telling observation: his team gets more personal satisfaction from their client feedback scores than from any commission scheme the business runs. View Agents has tapped into something deeper than financial reward — the intrinsic pride agents feel when clients publicly recognise great service. This insight underlines why View Agents has become so embedded in Martin&Co's culture and why Gary sees it as a long-term strategic investment rather than a short-term tool.
Key points
- Gary says positive feedback gives his team a stronger buzz than the commission scheme.
- He links customer recognition to a culture of considering landlords’, tenants’, buyers’ and sellers’ experiences.
- 9 months of uninterrupted adoption with consistent team engagement
- Client feedback outperforming commission schemes as a motivator
- Intrinsic agent motivation to deliver excellent service measurably increased
- Platform embedded as a core part of the business after 9 months
Results
- 9 months Time on platform
Nine months in and the team gets more out of the client feedback from View Agents than they do from any of the commission schemes we run. That tells you everything.