Property Webmasters designs and builds estate agent websites that combine performance, SEO and conversion rate optimisation from the ground up. Over 1,000 websites built for professional estate agents in the UK and internationally. 42% year-on-year lead increases documented for UK agency clients. Most projects go live in four weeks.
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Property Webmasters' AgentPlus platform averages a 95% performance score across speed, accessibility, best practices and SEO. The industry average for estate agent websites is 35 to 60. That gap directly determines where you appear in search results relative to your competition.
Ranking for your own agency name costs no SEO effort. Ranking for 'estate agents in [your town]' or 'properties for sale in [area]' is what drives new vendor and landlord traffic. Property Webmasters builds location content and property page structure to target exactly those searches.
Paid traffic landing on a poorly converting page is wasted ad spend. Property Webmasters places conversion rate optimisation at the centre of the design process -- clear calls to action, intuitive property search and mobile-optimised layouts that perform on the device most of your visitors use.
Most property searches now happen on mobile devices. A site that is not responsive or loads slowly on mobile loses those visitors before they see a single listing. AgentPlus is built mobile-first by default.
A website that is not integrated with your CRM shows old data and creates manual work for your team. Property Webmasters integrates your CRM or property management system so listings update automatically on the public site.
Every element of a Property Webmasters site is built to rank, convert and integrate -- from the first line of code.
The proprietary platform powering Property Webmasters' estate agent sites. Averages a 95% performance score across speed, accessibility, best practices and SEO -- versus an industry average of 35 to 60. Built mobile-first with fast-loading property pages and structured location content.
Property pages and location content are structured to rank for the searches that drive vendor and landlord traffic. 45% year-on-year increases in organic traffic are a documented outcome for clients on the platform.
Every page element is designed to guide visitors toward a specific action -- booking a valuation, requesting property details or making contact. CRO is built into the design process, not bolted on after launch.
Your CRM or property management system is connected so listings update automatically on your public website. New instructions go live when marked ready in your CRM. Sold and let properties are removed automatically.
Property Webmasters manages paid advertising campaigns alongside website delivery. A 289% reduction in cost per lead is a documented result for UK agency clients on the managed marketing service.
Property Webmasters offers a free mock-up of your estate agency website before you sign anything. You see what the finished site will look like for your agency before any commitment is made.
Most AgentPlus websites go from brief to live in four weeks. No lengthy development project. No technical involvement required from your team.
Request a free mock-up of your estate agency website. Property Webmasters designs a concept based on your branding and specific requirements before you make any commitment.
Discuss your CRM, portal connections, specific pages and any custom requirements. Most AgentPlus websites are delivered in four weeks from this point.
Your website is built on the AgentPlus platform and integrated with your CRM. Property data is connected so the site is fully populated with live listings at launch.
Location pages and property content are structured for organic search from day one. No retrospective SEO work required after the site goes live.
Your site goes live. For agencies on the managed marketing service, paid campaigns go live at the same time. Performance data is tracked and reported monthly.
Property Webmasters is featured on Kerfuffle with 18 agent reviews averaging 4.9 stars. Members can access the full scope with Kerfuffle AM support.
Estate agent website design and digital marketing
Property Webmasters recommends having at least five thousand pounds to invest over 24 months as a starting point. The actual cost depends on project scope, branch count and whether you add managed marketing. Contact the team for a specific quote.
Property Webmasters's full Kerfuffle profile has verified agent reviews, awards history and integration details. Open in a new tab -- your spot on this page is saved.
A walkthrough of the AgentPlus platform, live performance scores for your current website versus AgentPlus, and how CRM integration and portal feeds work.
We had a website that looked fine but was generating almost no leads from organic traffic. Property Webmasters rebuilt it on AgentPlus and within three months we were ranking for search terms we had never appeared for before. Our enquiry rate from organic traffic is now higher than what we were getting from paid ads before. The ROI has been clear from the first month.Director, independent sales agency -- North West England
Property Webmasters is a UK digital agency specialising exclusively in estate agent website design and digital marketing. With over 1,000 websites built for professional agents in the UK and internationally, the team combines over 75 years of combined experience in marketing, design and development across the property sector. The AgentPlus platform was built from the ground up to address the chronic performance gap between generic website builders and what estate agents actually need to rank in search, convert visitors and integrate with their technology stack.
Kerfuffle's PropTech That Pays Back programme rewards estate agents with kredits for actively using the tools they invest in. Check which suppliers are participating and what terms apply.
Book a Zoom with the Kerfuffle team to discuss your current website, its performance score and what a Property Webmasters rebuild would change.
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